Last updated: January 2026
This Privacy Policy explains how personal data is collected, used, and processed when you use
TheoTown, a city-building game developed and operated by
blueflower GmbH.
1. Controller Information
Controller:
blueflower GmbH
Schoberstr. 19
63743 Aschaffenburg
Germany
Contact email: privacy@theotown.com
2. Scope of This Privacy Policy
This Privacy Policy applies to:
- The TheoTown mobile applications (Android, iOS)
- The TheoTown desktop version
- Online services directly related to TheoTown (including account services)
3. Data We Collect
3.1 Data You Provide Voluntarily
Depending on how you use TheoTown, you may provide:
- Account name and credentials (TheoTown forum account)
- Email address (if linked to your account)
- Information required for authentication via Google Play Games
Providing this data is optional. However, certain features (such as online or account-based services) may not be available without an account.
3.2 Data Collected Automatically
When you use TheoTown, certain data is collected automatically to ensure functionality and improve the app:
- App usage data (e.g. interactions, session duration)
- Device and technical information (e.g. device model, operating system version)
- Crash and error reports
- Approximate location derived from anonymized IP addresses
This data does not directly identify you.
4. Purpose of Data Processing
Personal data is processed for the following purposes:
- Providing and operating TheoTown’s core functionality
- Managing user accounts and authentication
- Analyzing app usage to improve performance and stability
- Detecting and fixing crashes and technical issues
- Ensuring security and preventing abuse
5. Analytics and Crash Reporting
Google Analytics (with IP anonymization)
TheoTown uses Google Analytics to analyze aggregated usage patterns and improve gameplay and performance. IP addresses are anonymized before processing.
Data processed: usage data, anonymized IP address
Purpose: analytics and service improvement
Processing location: United States
TheoTown does not use analytics data for advertising or ad personalization.
Google Crashlytics
TheoTown uses Google Crashlytics to detect crashes and technical errors.
Data processed: crash reports, installation identifiers
Retention: up to 90 days
Purpose: stability and bug fixing
Processing location: United States
6. Authentication and Accounts
TheoTown supports the following login methods:
- TheoTown forum account login
- Google Play Games authentication
Authentication data is used solely to identify users and provide account-related features. TheoTown does not use other social media logins.
7. Hosting and Infrastructure
TheoTown’s backend services and data are hosted by professional infrastructure providers:
- 1&1 Internet SE
- STRATO AG
These providers process data only as required to operate and maintain the service, in accordance with applicable data protection laws.
8. Data Retention
Personal data is retained only as long as necessary to:
- Provide the requested services
- Fulfill legal obligations
- Ensure security and stability
Analytics and crash data are stored for a limited time and then deleted or anonymized.
9. Data Sharing
We do not sell personal data.
Data may be shared only with:
- Technical service providers (analytics, crash reporting, hosting)
- Public authorities if legally required
All service providers act under contractual obligations and applicable data protection regulations.
10. User Rights
You have the right to:
- Access your personal data
- Request correction or deletion
- Restrict or object to processing
- Request data portability where applicable
Requests can be sent to:
privacy@theotown.com
11. Account and Data Deletion
You may request deletion of your TheoTown account and associated personal data at any time by contacting us.
Providing a reason for deletion is optional and not required.
12. Children’s Privacy
TheoTown is not specifically directed at children under the age required by applicable law.
If we become aware that personal data of a child has been collected unlawfully, it will be deleted.
13. Do Not Track
TheoTown does not respond to browser “Do Not Track” signals.
Where available, users may control data collection through platform or device settings.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Changes will be published on this page and apply from the stated revision date.